Paperglass Taiwan, the first overseas store of Japanese brand Paperglass, opens in Taiwan
Paperglass is a Japanese brand of beautiful and functional reading glasses created by Nishimura Precision Co., Ltd. It has become a hit product, with recorded sales of over 25,000 since its launch three and a half years ago. It has also received a variety of design awards.
Paperglass is not sold solely in domestic shops, such as Paperglass Fukui and Paperglass Tokyo Imperial Hotel Branch; the brand is also proactively developing business abroad. Paperglass is currently shipping to 10 areas in eight countries, and has now launched its long-awaited first store overseas, in Taipei, Taiwan.
The company began exporting to Taiwan three years ago. Since there is a now a very favorable relationship between Taiwan and Japan, Paperglass selected Taiwan as the location for their first international shop.
At the related press conference in Taiwan, 12 TV broadcasters and 20 print media attended, indicating the high level of interest there. Paperglass Taiwan held its grand opening in the Da’an commercial district of Taipei’s eastern area which has been dubbed the “Daikanyama of Taiwan.” The shop’s interior offers a very fashionable and stylish ambience with warm, Japanese-style lighting. This illuminates the Paperglass frames, which are enveloped in sleek, woodgrain cases.
With the opening of the Paperglass Taiwan flagship store, the company is planning to offer Paperglass pop-up-stores and in-store displays around Taipei in the future.
New store information
Name: Paperglass Taiwan
Address: No. 12, Section 1, Anhe Road, Da’an District, Taipei, Republic of China
Business Hours: 11:00-21:30
What is Paperglass?
Developed from the concept of functional and beautiful reading glasses, Paperglass glasses are about 2mm thick. They fold up evenly to become flat, allowing them to be stored in a portable case about 8mm thick.
When unfolded the frames present a dynamic curve that gently fits around the face. Offering the simple solution of rotating around the temple axis, Paperglass glasses achieve a distinctive functionality of sturdiness and user-friendliness.
Easy to store, easy to take out, and beautiful, their design will surprise others and their comfort will spread joy.
Awards and certifications received
2016/Omotenashi Selection 2016 Gold Prize (Omotenashi Nippon)
2015/Listed number 303 on The Wonder 500TM Certified Product List (Project subsidized by the Ministry of Economy, Trade and Industry)
2014/Spring/Summer Certification in the Rakuten Good Item Award 2014 (Rakuten, Inc.)
DFA Design for Asia Bronze Award (Hong Kong Design Centre)
2013/Good Design Award 2013: Good Design Best 100 Recipient; Special Prize Good Design Monozukuri Design Award (Japan Institute of Design Promotion)
Nishimura Precision Co., Ltd.
Location: 3-5-18 Maruyamacho, Sabae-city, Fukui, Japan
Representative: Akihiro Nishimura
Workforce: 5 employees
Business Description: Titanium parts processing; mainly by NC Lathe
Titanium precision parts processing: http://www.nsmr.jp/
Paper Glass: http://www.paperglass.jp/